WebStudy with Quizlet and memorize flashcards containing terms like 1) The decision process by which business buyers determine which products and services their organizations need to purchase and then find, evaluate, and choose among alternative suppliers and brands is known as _____. A) situational analysis B) business buying process C) business … WebFEATURES a consumer considers in choosing among alternatives Motives Inner state that directs a person toward the goal of satisfying a need subliminal perception subconscious receipt of incoming information perceptual screens Mental filtering processes thru which all inputs must pass Perception
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WebFresh Juice, Inc., grows and sells strawberries and strawberry juice. One harvest yields 1,000 pounds of strawberries. The market price of strawberries is $0.50 per pound. Alternatively, Fresh Juice, Inc, can produce juice out of … WebA cognitive bias resulting from the tendency to generalize inappropriately from a small sample or from a single vivid event or episode is known as:, 5. A decision maker's ability to discover original and novel ideas that lead to feasible alternative courses of action is known as: and more. flatbed latex printer
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WebStudy with Quizlet and memorize flashcards containing terms like To deal with opportunities and threats, managers must select one solution from a set of alternatives. This process is known as _____. A. groupthink B. intuition C. decision making D. bounded rationality E. heuristics, Decisions that are based on rules and guidelines are known as: A. … WebThe type of marketing strategy in which a company captures a larger share of an existing market for current products through market saturation or market penetration or develops new markets for current products is called A) market development. B) push strategy. C) product development. D) pull strategy. E) skimming the cream. A WebA) An ethical dilemma involves making a clearly unethical, and often illegal, choice. B) An ethical lapse involves choosing among alternatives that are not clearly right or wrong. C) In business scenarios, you cannot afford the luxury of considering the impact of your messages on the audience. check list lanchonete